The Republican Party’s Problems
After months of carefully dissecting the ‘problems’ of the Republican Party the RNC launched a 100-page initiative and outreach program to “win the hearts” and votes of minorities, women, and youth. Really? It took months of dissecting to learn that the GOP is out of touch with minorities and youth? This program comes at a hefty cost too — $10 million this year —and will send hundreds of party workers into communities to promote its brand among voters who supported Democrats in 2012. Why is the RNC obsessed with drawing attention to something they should have been doing in the first place?
Until this week, the GOP has put up almost no resistance against accusations that the party consists of old white men trying to make a buck. For years, focus groups, the media, and pop culture described the party as ‘narrow minded,’ ‘out of touch,’ and ‘Stuffy old men.’
Dems, on the other hand, trot out a task-force of stars such as Eva Longoria, Kerry Washington, Jay-Z, Pitbull, Marc Anthony, and Scarlett Johansson, just to name a few. (Of note: Pitbull endorsed John McCain in the 2008 election with hardly any enthusiasm from the GOP.)
Is the GOP afraid of pop culture? What happened to the good old days of John Wayne, Sylvester Stallone, Clint Eastwood, Jackie Robinson, and Frank Sinatra? There are plenty of A-list celebrities who are conservatives —not just Donald Trump — but we choose to ignore them. If they believe in the principles of liberty, why don’t we ask for support from the likes of Vince Vaughn, Adam Sandler, Big-Boi (of OutKast), Jessica Simpson, Tim Tebow, 50 Cent, and Robert Griffin III? Chances are they aren’t happy with the direction of the country either.
It seems clear that the RNC did not consult with any women, minorities, or youth, prior to releasing their outreach initiative. If they did they would realize that the definition of outreach is relating to people in ways they understand with people who understand them. We need to begin building meaningful relationships with Americans and take the conservative message outside of its comfort zone. It’s time for Reince to go back to the drawing board, and when he does, the boardroom should be full of women, minorities, and youth.
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